Wu Jie

Wu Jie is currently the Growth Director at tataUFO, a position they have held for 8 years and 1 month. In this role, they are responsible for developing the company's growth strategy and plan, managing the team to achieve objectives, optimizing store ranking and keywords, conducting paid promotion and free release in app stores, planning soft text promotion in channels such as Weibo and Zhihu, recruiting and promoting offline teams, cooperating with universities for publicity, and managing KOL operations. Wu also plans growth activities, optimizes the AARRR model and data tracking, and develops self-growth strategies. In addition, they are responsible for negotiating and maintaining relationships with partners, and business cooperation to replace traffic.