TBC Corporation
Barbara Mendoza Cano serves as Vice Presidente Legal/Compliance and VP Corporate Counsel for TBC DE MEXICO, S.A DE C.V. and TBC Corporation since August 2019. Responsibilities include leading cultural change within the organization, designing legal strategies, managing corporate and legal affairs for TBC in Mexico and Guatemala, coordinating relationships with law firms and authorities, overseeing assemblies, granting and revoking powers, reviewing contracts, implementing policies and procedures, and monitoring various legal proceedings. Previously, Barbara held the position of Director Legal at GPO VALLAS from March 2016 to June 2019, leading a team of attorneys and coordinating legal activities across eight Latin American countries. From April 1996 to August 2015, Barbara directed the legal and external affairs department at Bacardi, advising corporate governance entities, developing best practice policies, conducting investigations, and advising marketing in industry regulations. Barbara holds a Licenciatura en Derecho with a specialization in contracts and corporate law from Universidad Nuevo Mundo, A.C.
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TBC Corporation
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TBC Corporation is one of the nation's largest marketers of automotive replacement tires through a multi-channel strategy.