TBWA\יהושע
Maya Kerman has extensive experience in marketing, advertising, and branding. Maya started their career as a Creative Director at JWT in 2005 and later served as a VP Creative at Mccann Erikson from 2006 to 2009. From 2010 to 2011, Maya was the CEO of BBDO SOHO. Maya then worked as a Strategic Marketing Consultant while also co-founding an economic empowerment venture targeting Orthodox women called "Tzofen Hashefa". Maya also held roles as Marketing & Digital Director at The Israeli Network TV from 2013 to 2014 and as a Marketing, Advertising, and Branding Lecturer at HIT - Holon Institute of Technology starting from 2010. Maya further worked as the Chief Creative & Digital Officer at TBWA \ YEHOSHUA from 2014 onwards. Their most recent position is Vice President of Marketing at Ilans, which they have held since 2019. Maya also held the position of Business Unit & Marketing Manager at Soglowek Food Group from 2016.
Maya Kerman pursued an MBA in Marketing at The Netanya Academic College.
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TBWA\יהושע
בשביל לייצר הפרעה שתמנף ותבליט את הלקוחות שלנו, אנחנו מזהים טרנדים עתידיים ומשתמשים בפלטפורמות חדשניות כדי לספר את הסיפור שלהם בדרך יצירתית. או בקיצור – שוברים את הסטטוס קוו כבר למעלה מ-20 שנה We put disruption at the heart of everything we do. It is a tool for change, a life philosophy, and a methodology. We look to overturn conventions and assumptions that traditionally confine the marketplace to forge a unique path for the brands we work with. Yehoshua & Company was founded in 1994. In 1997, TBWA became an equity partner. Today, Yehoshua\TBWA is one of Israel's top advertising agencies.