Andre le Roux

Andre Le Roux has a diverse range of work experience in strategic consulting and data science. Andre is currently serving as the Strategy Director at TBWA\\ South Africa since November 2020. Before this, Andre was the Co-Founder of Red Light Data Intelligence from March 2019 to November 2020, where they developed specialized data science solutions and combined them with strategic thinking methodologies. Andre also founded their own strategy consulting firm, Andre le Roux: Bespoke Strategy Consulting, in March 2019, where they used Red Team Intelligence to shape strategic thinking and decision-making. Prior to these roles, Andre worked as the Executive Director at Red Team Intelligence from May 2016 to November 2020, and as a Strategist & Co-Owner at Mercury 1 Strategic Consultancy from January 2011 to July 2016. Andre has also worked at Alchemcy Human Strategy, Arctic Circle Strategic Brand Institute, TBWA / FUSION, and FCB in various strategic roles.

Andre Le Roux attended Stellenbosch University from 1998 to 2002, where they obtained a BA degree in Industrial Psychology. During their time at Stellenbosch University, they studied Industrial Psychology, Sociology, and English Literature. In 2002, Andre Le Roux enrolled in the AAA School of Advertising, completing a Post Graduate Diploma in Integrated Communications with a focus on Advertising and Brand Building. Prior to their university education, Andre Le Roux attended Point High School, although no specific dates or degrees are provided for this period.