Gugu Gumede serves as a Digital System Administrator at TBWA\Durban since June 2023, focusing on the implementation and training related to tools such as Sprinklr and Brandwatch, reflecting strong project management skills and dedication. Previously, Gugu held roles as a Data Capturer at Socultr and as an Accounts Manager, where responsibilities included social media management and customer service liaison. Prior experience includes working as a Marketing Assistant at PME Cake Ltd, where Gugu led marketing campaigns, organized product launches, and established strategic partnerships. Educational qualifications include an Advanced Diploma in Marketing Management and a Diploma in Marketing from Durban University of Technology, in addition to ongoing studies at Red & Yellow Creative School of Business.
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