Jen Costello

Jen Costello is a seasoned marketing professional with extensive experience in strategic planning and leadership roles. Currently serving as the Global Chief Strategy Officer at TBWA\Worldwide since January 2024, Jen has also been a mentor at The 30 Minute - University of Planning since 2021. Prior experience includes multiple strategic positions at TBWA\Chiat\Day from 2013 to 2024, including Chief Strategy Officer and Global Strategy Director, working with notable brands such as UNIQLO, Google Play, and Airbnb. Jen's earlier roles include Sr. Strategist at The Martin Agency and Tiny Rebellion, as well as Brand Planner at McGarrah Jessee. Jen holds a Bachelor of Science degree in Advertising from The University of Texas at Austin.