Lauren McIlroy

Lauren McIlroy is a seasoned strategy professional with extensive experience in developing integrated creative and strategic solutions for global and local clients. Currently serving as Global Strategy Director and previously as Global Senior Strategist at TBWA\NEBOKO since November 2020, McIlroy has a proven track record in producing successful marketing strategies, including a significant growth strategy for a leading financial investment company. Prior roles include Senior Strategic Planner at Grey London and Senior Strategist at Havas, where award-winning digital campaigns were crafted for notable brands like Dove and Simple Skincare. McIlroy holds a degree in Management and Marketing from Royal Holloway, University of London, and has gained a diverse background through various roles in strategy, communications, and digital marketing across multiple agencies.