India’s biggest and premier Sports Marketing & Management company, Twenty First Century Media Pvt. Ltd. (TCM) was founded by sports journalist and entrepreneur Lokesh Sharma in 1993. 

Since then TCM has worked with world cricket for over two decades and managed the sponsorship of over 1000 cricket matches globally including Cricket World Cups, Asia Cups, IPL and International matches in India, West Indies, New Zealand, South Africa, Australia, UAE and England. 

Besides cricket, TCM has been involved in various other sports including Hockey, Football, Badminton, Kabaddi, Golf and also managed Indian and international Sporting talents. 

TCM has also provided expertise in areas of Sports Consultancy, In-Stadia advertising, Talent management, Content Creation, Sponsorship Acquisition and Management, Event Management, Advertising Sales, Ideation, Hospitality Management, Branding and Dressing of Venues.

Sports

TCM Sports

Basant Dhawan

Korak Sen

Shashank Gulani

Sayed Akram Ali

Carlton Saldanha

Umesh Lakhmani

Binod Rana

Sudip Roy

Rishib Sahny

Lokesh Sharma

Sanjay Kailash

The Executive Management team at TCM Sports is responsible for the strategic direction and overall leadership of the company. This team oversees all aspects of business operations, including revenue generation, market expansion, talent management, and partnerships. Members ensure the alignment of company objectives with stakeholder interests to drive growth, profitability, and innovative solutions in sports marketing and management.

Executive Management

Leadership Team

Sales and Partnerships Team

Operations Team

Executive Management

About

Team members

Other teams at TCM Sports

Leadership Team

Sales and Partnerships Team

Operations Team