Andrew McCrum is an experienced design professional currently serving as VP - Experience Design Lead at TD Securities since August 2025. Prior to this role, Andrew was a Principal UX Designer at Whitespace from March 2021 to August 2025, where leadership in design efforts encompassed the entire product lifecycle and collaboration with cross-functional teams to align products with business goals and user needs. Andrew also held the position of Senior UX Designer at Whitespace, playing a pivotal role in various design phases. At Global Payments Inc., from November 2018 to March 2021, Andrew directed user experience for the Genius product portfolio while mentoring junior designers and advocating for accessibility. Earlier, as Senior Interactive Designer at Visionworks Interactive from November 2010 to November 2018, a focus on responsive website design was complemented by team leadership. Andrew's educational background includes a BSc (Hons) in Interactive Multimedia Design from Ulster University and additional qualifications in multimedia and eMedia.
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