Christian Reiner

Christian Reiner has extensive experience in the technology sector, particularly in managing software vendors and driving digitalization across teams. Notably, at TD SYNNEX from November 2002 to March 2019, Christian served as the Sr. Business Unit Manager for EMEA Software, focusing on developing solutions and managing software vendors from the Advanced Solution portfolio. Previously, in the role of Business Unit Manager for Enterprise Software at Tech Data, Christian led a team dedicated to top Austrian software brands, enhancing processes and tools for digitalization. Other roles include managing the local software business at Avnet TS, as well as key account and sales management for IBM products, and a foundational position in project business for IBM, Toshiba, and Sony. Christian's academic background includes education at the University of Natural Resources and Life Sciences, Vienna (BOKU) from January 1997 to January 1999.