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Brant W. is the Founder and Chief Architect at Shadetree Digital, where exploration focuses on the intersection of Generative AI and fitness, health, and wellness technology. Brant serves as the Head Soccer Coach at Lonestar Soccer Club since August 2019. Previously, Brant held the position of Senior Software Engineering Manager at Under Armour from May 2014 to July 2023, providing senior engineering leadership for the MapMyFitness platform and leading mobile engineering for UA Record. Brant also contributed to monetization strategies for MapMyFitness as a Software Engineering Manager and co-founded Brilliant Solutions, Inc., serving as Director of Technology, where innovative technology was introduced to the endurance sports market. In addition, Brant has experience as a Guest Lecturer at The Art Institutes in 2010.
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