Chung Yi Mei is a seasoned professional with extensive experience in integrated marketing and quality management. Currently serving as the Global Senior Integrated Marketing Manager at Tecan since January 2019, Chung Yi Mei oversees global marketing strategies to enhance commercial excellence and achieve strategic business objectives. Prior roles include Global Quality Management Systems Specialist, where responsibilities included leading audits and managing compliance procedures, and Senior Key Account & Digital Marketing Manager at Havas Media Group_Taiwan, specializing in social media, content marketing, and performance marketing across various sectors. Academic qualifications include ongoing executive education at IMD and degrees in Global Marketing and Business Management from ZHAW Zurich University and National Sun Yat-Sen University, respectively.
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