Caroline Leong's work experience includes the role of Chief Customer Officer at TEEG, where they focused on maneuvering the physical retail business to acquire and engage customers online and in-store. Prior to this, they worked as the Director of Digital Marketing for Asia Pacific at FRHI Hotels & Resorts. Caroline also served as the Director of Marketing and Revenue Management for Asia Pacific at Oakwood Asia Pacific, where they were responsible for managing marketing, revenue, and digital strategy for the region. Caroline held the position of Director of Travel and Hospitality Business at the Singapore Tourism Board, where they led a team in promoting Singapore Hospitality Investment. Caroline also worked as the Group Distribution Director at Banyan Tree Hotels & Resorts and as an Entrepreneur for their own apparel business, Libella Bedwear, in Dubai. Caroline started their career as the Regional Director of Revenue Management for Asia Pacific at Starwood Hotels & Resorts, where they established a new division for revenue management across multiple hotels.
Caroline Leong holds an MBA degree in Marketing from the University of San Francisco. Caroline also obtained a BSc degree in Biology from the same institution. Additionally, they have a Certificate in Freelance Journalism from the London School of Journalism. Caroline also has a certification in Google Analytics, although the specific details regarding when and where they obtained this certification are not provided.
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TEEG
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Positioned as one of the world's largest Family Entertainment and Edutainment Centre groups with leading operations in the Asia Pacific region. TEEG operates over 324 Family Entertainment Centres, spanning 7 Countries across the Asia Pacific region with its largest footprint in Australia, showcasing Timezone, Kingpin and Zone Bowling venues. In Asia, Indonesia boasts the largest number of venues with close to 90 Timezone and Timezone Play 'N' Learn centres spread across the country. In November 2017, Quadrant Private Equity acquired 50% equity in the Timezone Group. This led to the formation of the entity, TEEG, The Entertainment and Education Group, a joint venture between Quadrant Private Equity and LAI Group. TEEG subsequently acquired all assets of Ardent’s Bowling and Entertainment division, gaining access to new brands and leisure experiences for customers across Australia and New Zealand. TEEG’s strategy is to invest substantial growth capital across Australia, New Zealand and Asia to capitalise on the rapid growth of the entertainment and early education sectors that are benefiting from emerging middle markets and growing consumer spending in those regions. On a rapid growth trajectory and with over 40 years of operational excellence under our belt, our brands and centres have gained significant recognition and accolades across the markets in which we operate. Our values that we work, live and breathe by are: FUN, OBSESSED, PARTNER, REAL and REMARKABLE.