Lorena Lopez

Lorena Lopez is an experienced professional in strategy and insights, currently serving as Vice President at TelevisaUnivision since July 2017, having previously held the position of Senior Director in the same department. Prior to this, Lorena held various roles at Univision Communications Inc. from July 2005 to July 2017, including Director of Strategy & Insights, where responsibilities included understanding business drivers and consumer behaviors, as well as creating presentations that highlight opportunities in the Hispanic market. Lorena's earlier career includes a decade at Keenan and Associates as a Marketing Communications Manager, focusing on developing branded marketing materials and comprehensive reports for insurance programs.