Amy Anderson

Amy Anderson has a diverse work experience spanning several companies and roles. Amy currently holds the position of Head of CRM at Ten Lifestyle Group, a role they started in June 2022. Prior to this, they worked as an Email Marketing Manager at Lulus from October 2021 to April 2022.

Before joining Lulus, Amy worked at Ten Lifestyle Group for an extended period. Amy started as a CRM & Email Marketing Specialist in July 2017 and held that role until June 2019. Amy then transitioned into the position of CRM Manager from July 2019 to September 2021. During their time at Ten Lifestyle Group, Amy focused on analyzing member demographics and behavior, developing automated email onboarding programs, and contributing to the Americas email marketing strategy.

Amy's earlier experiences include working as a Regional Marketing Specialist at Caesars Entertainment Corporation from January 2017 to April 2017, and as an Email Marketing Analyst at MGM Resorts International from October 2015 to November 2016. In these roles, they collaborated with teams to track marketing progress, developed strategies for campaigns, and utilized SQL and ReturnPath for campaign analysis.

Before their roles in the casino and hospitality industry, Amy worked as an Assistant Manager of Member Services at the Oregon Society of CPAs from October 2013 to September 2015. In this role, they focused on developing and promoting campaigns and programs to recruit and retain members.

Amy's early career includes roles as a Project Coordinator at Cardno ENTRIX from March 2013 to August 2013 and as a Database Marketing Coordinator at American Casino & Entertainment Properties from January 2012 to February 2013. In these positions, they managed project scheduling, served as a liaison, and assisted in the implementation of marketing systems.

Overall, Amy Anderson's work experience showcases their expertise in CRM, email marketing, campaign management, and project coordination.

Amy Anderson attended the University of Oregon Lundquist College of Business from 2006 to 2010, where they obtained a Bachelor of Arts in Business Administration with a focus on Sports Marketing.