Jessica Carchi Bahamonde possesses extensive experience in marketing and brand management, currently serving as Marketing Manager and Regional Key Account Manager at Tesalia CBC since April 2010. Responsibilities include developing and executing sustainable strategies for key clients, ensuring annual revenue objectives, and managing a diverse brand portfolio including prominent beverage brands. Previous roles include Trade Marketing Manager and various brand management positions for PepsiCo brands, where Jessica excelled in budget management, campaign execution, and market analysis. Prior experience includes the role of Marketing Coordinator at Fundación Malecón 2000, focusing on promotional campaigns and event coordination. Jessica holds degrees in Marketing Engineering and Communication from Universidad Casa Grande, complemented by a diploma in Advertising Technology.
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