Praveen Visal

Praveen Visal has a diverse range of work experience. Praveen started their career as a Bachelor of Technology in Mechanical Engineering at Shanmugha Arts, Science, Technology and Research Academy from July 2012 to May 2016. Later, they worked as an Assistant System Engineer at Tata Consultancy Services from June 2016 to August 2017. In this role, they were involved in the application development of TCS BaNCS for clients such as Central Securities Clearing System, Singapore Exchange, and Kuwait Clearing Company.

Praveen also served as a Sales and Marketing Intern at Britannia Industries Limited from May 2018 to July 2018. During this time, they gained extensive knowledge about modern trade and FMCG distribution networks while participating in brand promotion, awareness campaigns, and consumer behavior analysis.

From August 2017 to April 2019, Praveen pursued an MBA degree at Thiagarajar School of Management, Madurai. Praveen specialized in Marketing and Operations and held the position of Content Writer at the college's official Digital Marketing club named Impressions. Additionally, they contributed to the design and organization of events at the college's annual technocultural symposium called YUKTI.

Following their MBA, Praveen worked as an Assistant Manager - Strategic Marketing at Neeyamo from April 2019 until June 2021. Praveen played a crucial role in marketing Neeyamo's payroll and HR solutions, with a focus on SEO growth, brand marketing, and content creation. Praveen's content consistently ranked on the first and second pages of Google search results.

Most recently, Praveen joined Freshworks in June 2021 as a Segment Marketing Specialist. In this role, they specialize in SEO content creation, developing content pillars and funnels, and optimizing pages to rank on Google SERP. Praveen has driven significant traffic and achieved high rankings for non-brand pages. Praveen has published multiple SEO pages that consistently rank in the top two pages on Google, with a strong ALPS score.

Overall, Praveen Visal's work experience spans various industries and showcases their expertise in marketing and content creation, SEO strategy, brand promotion, and application development.

Praveen Visal completed their primary and secondary education (10+2) at St. James Matriculation Higher Secondary School from 1997 to 2012, where they focused on subjects such as Maths, Science, and Computer studies. Praveen then pursued a Bachelor of Technology (BTech) degree in Mechanical Engineering from SASTRA University from 2012 to 2016. Following that, Praveen went on to earn a Master of Business Administration (MBA) degree with a specialization in Marketing from Thiagarajar School of Management from 2017 to 2019. In addition to their formal education, they have also obtained certifications in Content Marketing and Inbound Marketing from the HubSpot Academy in June 2021.