Texas Advertising Group
Fernanda Herreria is a dedicated professional currently serving as a Social Strategy Intern at RPA, where responsibilities include digital social strategy for various brand clients. Herreria has extensive experience, notably as Head of Special Events at Texas Advertising Group, managing national agency trips and organizing events. Additional roles include Dean’s Ambassador at Moody College of Communication, where engagement with prospective students and event execution is key. Herreria has contributed as a Social Media Marketing Assistant for Rogers Healy and Associates, focusing on social media content creation. Past internships at Ogilvy New York and 4A's MAIP allowed for further development in account management and industry networking. Educational pursuit continues at The University of Texas at Austin, with a strong foundation from Lone Star High School.
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Texas Advertising Group
Texas Advertising Group (TAG) is a student organization at the University of Texas for students interested in careers in the advertising industry. TAG serves as the official collegiate chapter of the American Advertising Federation and has a strong affiliation with the Austin Advertising Federation. TAG helps students form a network of advertising professionals as well as a community of peers with similar interests in order to foster professional growth beyond the classroom.