Alyssa Atkins

Alyssa Atkins, MS-DMA, is a seasoned digital marketing professional with extensive experience in social media strategy and brand management. Currently serving as the Digital Marketing Manager at Raiz Federal Credit Union since March 2020, Alyssa has advanced through roles including Digital Marketing Specialist and Social Media and Communications Coordinator, focusing on aligning digital marketing efforts with the credit union's strategic goals. Prior experience includes a position as Social Media Manager at Octopus Advertising Group and Social Media Account Manager at Xistence Media LLC, where responsibilities encompassed managing multiple social media accounts and developing online marketing strategies. Alyssa holds a Master of Science in Digital Marketing and Analytics from St. Edward's University and dual Bachelor's degrees in Business/Corporate Communications from The University of Texas at El Paso.