Bo Stenberg

Bo Stenberg has extensive work experience in the sports industry and technology sector. Bo started their career at Agilent Technologies as a Cash Collector in 2002 and later became a Business Process Analyst. In 2004, they joined CA as an Account Executive and then became a Regional Brand Manager in the Northern Region EMEA. Bo Stenberg joined Imago Group (formerly Odeco) in 2006, where they held various roles including Sales Manager in the Sports and Visual Division, responsible for implementing LED solutions and marketing strategies. In 2011, they became the Commercial Director of the Sports Division, overseeing the implementation of digital media solutions and global partner business. In 2012, Bo Stenberg joined TGI Sport as the Chief Revenue Officer, where they focused on revenue generation and building partnerships with sports organizations and media/marketing agencies globally through the use of technology and data.

Bo Stenberg attended Holstebro Handelsskole (Business School) from 1994 to 1997. Bo studied business during this period, but the specific degree attained is unknown.