Philippa James

Philippa James is a seasoned marketing professional with extensive experience in digital campaign management and performance marketing. Currently serving as the Digital Campaign Manager at The AA since September 2025, Philippa previously held the position of Performance Marketing Manager at Merlin Entertainments from May 2024 to September 2025. Philippa's career includes a role as Senior Marketing Executive at Assembly Global, where collaboration with a team of paid social specialists led to successful campaign activations across various platforms, including Meta and LinkedIn. Additionally, Philippa has experience as a Digital Marketing Executive at MediaCom, where full-funnel digital campaigns were planned and executed for clients such as Dell and Alienware across several Asian markets. Early career roles included a Digital Coordinator position with Oigetit AI Fact-Checker and a Crew Member role at McDonald's. Philippa holds a Bachelor of Commerce in Marketing from Macquarie University.