AS

Andree Smyth

Brand Director - Amazon - Health, Fitness & Personal Care at The Ambr Group

Andree Smyth has a diverse range of work experience in various positions and industries. Andree most recently worked at The Ambr Group as an Associate Brand Director, where they had full P/L responsibility and led a team of 3 direct reports across 8 eCommerce brands. Before that, they held the role of Associate Brand Director at D1 Brands, where they were responsible for growing brand EBITDA and leading a team of 7 direct reports across 4 eCommerce brands.

Prior to their roles at The Ambr Group and D1 Brands, Andree worked at Bayer, starting as an Assistant Brand Manager Intern and progressing to roles including Associate Brand Manager and Brand Manager. In these positions, they oversaw the development and production of integrated marketing campaigns, defined new brand positioning, and accelerated product development plans. Andree also adapted marketing plans and financial forecasts in response to changing consumer behavior during the pandemic. At Bayer, they collaborated with various teams, including agency and communications, design, legal, regulatory, and medical.

Andree also has experience in the media and entertainment industry, having worked at Mindshare as a Strategy Manager and Senior Associate, and at NBCUniversal as a Style Network Program Planning and Acquisitions Intern. In addition, they have worked in marketing roles at Beach Whiskey Company, Carat USA, Horizon Media, and Nordstrom.

Overall, Andree Smyth has a strong background in brand management, marketing strategy, and team leadership across various industries, including eCommerce, pharmaceuticals, and media.

Andree Smyth completed their education with a Bachelor of Science degree in Business Administration, with a focus on Marketing and Finance, from the University of Southern California in 2011. After a gap of four years, they pursued further education and earned a Master of Business Administration (MBA) degree in Brand Management, Marketing, and Strategy from Vanderbilt University - Owen Graduate School of Management in 2017.

Links

Timeline

  • Brand Director - Amazon - Health, Fitness & Personal Care

    August 1, 2023 - present

  • Associate Brand Director - Health, Fitness & Personal Care

    April, 2023

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