The Behavioural Insights Team, also known unofficially as the "Nudge Unit", is a social purpose organisation that generates and applies behavioural insights, officially to inform policy and improve public services.

Consulting

The Behavioural Insights Team

The Behavioural Insights Team's headquarters in London, United Kingdom

David Halpern

Rory Gallagher

Elisabeth Costa

Sasha Tregebov

Dr Helen Brown

James Plunkett

Jacqueline Lewis

Ann Paul

Emily Bushby

April Chou

Akila Ranganathan

Ed Richards

Ravi Gurumurthy

Hurol Inan

Andrew Chittenden

Cristina Bicchieri

Mark Egan

Andreea Faluvegi

This department provides guidance and expertise in research initiatives and strategies.

Research Advisory

The Policy and Research Team at The Behavioural Insights Team focuses on leveraging behavioural science to guide policy development and enhance public services. This diverse group of experts conducts rigorous research, evaluates existing programs, and provides strategic advice to ensure that policies are informed by insights into human behavior, ultimately aiming to foster positive societal change.

Policy and Research Team

This department provides expert guidance and strategic advice to support organizational decision-making.

Advisory Services

The Leadership Team at The Behavioural Insights Team is responsible for setting the strategic direction and vision of the organization. They oversee global operations, drive initiatives to apply behavioural insights in policy and public services, and ensure collaboration across diverse regions, including the UK, Americas, and Asia-Pacific. Additionally, they foster partnerships and advocate for the integration of behavioural science in decision-making, ultimately enhancing the impact of the organization's work on social outcomes.

Leadership Team

The International Programmes Team at The Behavioural Insights Team focuses on expanding and adapting behavioral insights initiatives across global markets. By collaborating with various governments and organizations, the team aims to tailor strategies that improve public services and policy outcomes in diverse cultural contexts. Their work involves strategic leadership, project management, and fostering partnerships to ensure the effective application of behavioral science internationally.

International Programmes Team

The Finance and Operations Team at The Behavioural Insights Team is responsible for managing the financial health and operational efficiency of the organization. They oversee budgeting, financial reporting, and strategic planning, ensuring that resources are allocated effectively to support the organization's mission of applying behavioural insights to public policy and services. Through their expertise, they facilitate smooth operational processes and ensure compliance with financial regulations.

The Behavioural Insights Team

Org chart

Board & advisors

Teams

Research Advisory

Policy and Research Team

Advisory Services

Leadership Team

International Programmes Team

Finance and Operations Team

Offices

The Behavioural Insights Team

Org chart

Board & advisors

Teams

Research Advisory

Policy and Research Team

Advisory Services

Leadership Team

International Programmes Team

Finance and Operations Team

Offices

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