Alex Page-Hatley

Alex Page-Hatley is the Associate Director of Market Engagement at The Bushnell. Prior to this, they were the Digital Marketing Manager at CBIA from February 2017 to December 2019, where they were responsible for designing and monitoring digital campaign automation, resulting in more dynamic marketing campaigns, greater engagement, and continuous lead nurture campaigns. Alex also spearhead a data-driven approach to marketing and email campaigns deriving insights from CRM data, web analytics, and demographic reports to guide strategy.

From January 2015 to February 2017, Alex was the Marketing Communications Manager at Unizin where they conceived, developed and managed all internal and external communication programs and strategic marketing and communications plans for the organization. During their time there they redesigned the organization’s website to create a more user friendly experience, facilitated executive interviews with industry media and provided counsel, respond to local trends and communicated the organization’s position, and created communication materials, including press releases, talking points, data and fact sheets, product and corporate backgrounders. Alex also directed marketing initiatives for new products and services including authoring email blasts and blog posts, designing landing pages and producing video content.

Alex Page-Hatley earned a Bachelor's degree in Journalism from the University of Oklahoma and then went on to earn a Master of Arts in Media Management from the same school.

They are on a team with Sarah Stevenson - Senior Coordinator, Marketing, Erica Huang - Associate Director, CRM, and Demetria Lawson - Manager, Digital Marketing. Alex Page-Hatley reports to Stephanie Fried, AVP, CRM & Marketing.