The Business of Creativity
Ben Lee is currently the Co-founder & CEO of The Business of Creativity and a Partner at The Garage Soho. With experience in investing in seed stage consumer brands, Ben previously worked as a Business Analyst at Redshift Strategy and in Business Development at Metcalfe's Food Company Ltd. Ben is a graduate of the University of Cambridge, holding a Bachelor of Arts degree in Land Economy and Management.
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The Business of Creativity
Sir John Hegarty (creative founder at Saatchi & Saatchi & BBH) is launching an 8 week online course. Over the eight weeks John will aim to unlock the enormous impact creativity can have on a team - covering areas such as mastering the brief, how to nurture and assess an idea, encouraging a creative culture, the art of storytelling and how to overcome the fear of a blank page. The format of the course will comprise of 4 main components: weekly lectures hosted by John, a bi-weekly Q&A with John, curated supporting material and eight inspirational weekly guest speakers. The guest speakers will range from business leaders to icons in the world of entertainment - all of which have used creativity as a core driver to their success. The course has been designed to be relevant for all levels of seniority.