Eric Leray

Vice President - Director Of Omnichannel Ecommerce At CRC Sports Co. Ltd at The Central Group

Eric Leray has accumulated a diverse range of work experiences over the years. Eric started their career as a Business Development Manager at Genius & co, where they organized professional sports events and managed multimedia projects. Eric then served as an Internal Communications Manager at EDF, overseeing project management and production. After that, they worked as a Project Manager at Le Groupe La Poste, coordinating various teams and steering committees. Eric later joined VINCI as a Public Relations Manager, managing media relations and defining strategies. Following this, they took on the role of Marketing & Operations eCommerce Manager at Delishop.co.th, where they played a key role in establishing the first genuine online supermarket in Thailand. Most recently, Eric has been working at Central Group, initially as the Head of Omnichannel Marketing & CRM, and currently as the Vice President - Director of Omnichannel eCommerce at CRC Sports Co. ltd. In this position, they have been responsible for managing the online and omnichannel transformation for Supersports, Thailand's top sporting goods retailer, and implementing innovative marketing and merchandising strategies for leading international sport and fashion brands.

Eric Leray studied at the International School of Management IDRAC from 2006 to 2011, where they pursued a Master's degree in Communication and Commercial development. Their field of study was Marketing Research.

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Timeline

  • Vice President - Director Of Omnichannel Ecommerce At CRC Sports Co. Ltd

    June, 2020 - present

  • Head Of Omnichannel Marketing & CRM At CRC Sports Co., Ltd

    August, 2018

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