Will Powers

Will Powers has a lengthy work experience in the marketing industry. Will currently holds the position of Vice President of Marketing at The Cheesecake Factory, where they oversee social media strategies, media planning, creative asset development, and consumer insights integration. Prior to this, they worked as the Sr. Director of Marketing at CraftWorks Restaurants & Breweries, Inc., where they led a brand positioning/revitalization effort and implemented comprehensive marketing campaigns. Will also served as the Vice President of Marketing at Restaurants Unlimited, where they developed and led the marketing department and managed 17 restaurant brands. Earlier in their career, they worked as a Brand Strategist at Q2/ Brandsolutions Inc., providing consulting services for various restaurant, retail, and consumer goods companies.

Will Powers attended The University of Texas at Austin from 1988 to 1992, earning a Bachelor of Science degree in Advertising.