The Craftory
A self-proclaimed New Yorker (though strictly from Ohio... and ancestrally, deepest Bavaria), Jamie has always been fearless in the face of unexpected challenges. It’s what made her a fine Rugby player at university, Brunhilde-style. And it’s what allowed her to master the art of marketing in our digital age with Wagnerian brilliance. She does have two pet cockapoos, but to us they might as well be dragons.
Jamie helps the Craftory’s portfolio brands leverage digital technology and platforms to multiply their reach to millions. Siegfried would approve.
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The Craftory
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The Craftory is a whole new thing: a $375M global investment house focused solely on amping Challenger Brands. We only invest in new, digitally-activated consumer goods brands that have powerful mission-driven purposes to improve the categories they serve, our society, or the planet.