Dana Rhoden

Dana Rhoden has over 20 years of experience in public relations and communications. Dana began their career in 2000 as an Account Executive at Porter Novelli. In 2006, they founded The Dana Agency Public Relations, with offices in NYC, LA, and Miami. As CEO of The Dana Agency, they specialize in branding strategy for national and regional brands across various industries, including fashion and beauty, culinary and hospitality, entertainment, real estate, health and wellness, non-profit, and green industries. Dana has a proven track record of cutting through media clutter by using a blend of new and traditional media and buzz-building tactics, resulting in top notch national, regional, and trade placements.

Dana Rhoden graduated from the University of Florida in 2000 with a Bachelor of Science in Public Relations. Prior to that, they attended New Smyrna Beach High School from 1992 to 1996.