Kristen McNeill

Kristen McNeill is a Senior Research Analyst at The Directions Group, with extensive experience in market research spanning over two decades. Previously, Kristen served as a Senior Market Research Project Director at MarketCast, where responsibilities included managing custom and syndicated market research studies across various industries, following the acquisition of Phoenix Marketing International. Kristen's earlier roles at Phoenix Marketing International included Senior Market Research Project Director and Market Research Project Analyst, with a focus on pharmaceutical projects and quantitative data analysis. Additionally, Kristen held the position of Statistician – Advanced Methodologies, contributing to advanced research techniques. Kristen began a career at MCI as a Customer Satisfaction Research Analyst, overseeing both qualitative and quantitative research studies. Kristen holds an MBA in Marketing from the Indiana University Kelley School of Business and a BA in International Business from Hamline University.