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Rachel Rivera

Account Manager at The Directions Group

Rachel Rivera is an experienced account manager and research professional with over 18 years in the market research industry. Currently serving as an Account Manager at Directions Research, Inc. since January 2018, Rachel previously held roles as Senior Research Analyst and Senior Insights Consultant at Parker Insights. Prior experience includes positions at TNS as Senior Research Manager and Research Manager, where Rachel managed global research projects for Procter & Gamble, and as Senior Research Associate. Additionally, Rachel held roles at Burke, Inc. as Associate Account Manager and Account Associate, supporting the Kimberly-Clark account. Rachel holds a Master of Business Administration in Marketing & Economics from the University of Tennessee, Knoxville, and a Bachelor of Science in Economics & Finance from Saint Louis University.

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