Dave King

VP of Insights at The Farnsworth Group

Dave has spent the past twenty years in the strat­e­gy, research and advanced ana­lyt­ics space, namely advanced quantitative analysis. Nine of those years were focused direct­ly in the home improve­ment space as VP of Strat­e­gy, Research & Ana­lyt­ics for Ener­Bank USA (now Regions Bank), a home improve­ment lender. Since he can remember, Dave has been fascinated by the study of behavioral economics and all things housing related. In his role as VP of Insights for The Farnsworth Group, Dave is serving as the Executive Director overseeing HIRI.


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