Sarah Jurado

Sarah Jurado serves as the Director of Communications & Membership at The Goldsmiths' Company, where responsibilities include leading strategy and enhancing membership engagement within the 700-year-old heritage organization and its charity. Previous roles include the Director of Communications at CIPD, where Sarah championed the HR profession and a team focused on media and brand strategy for 160,000 members. As the Head of Communications & Campaigns at the EY Foundation, Sarah was instrumental in supporting young people from low-income backgrounds through paid work experiences. Sarah's extensive background also includes significant leadership positions in communications and media relations at EY and BDO LLP, following a foundational role in marketing and publicity at the University of Winchester. Academic credentials include a Bachelor of Arts in Media, Film & Communications from the University of Winchester and additional training at Cambridge Marketing College.