Sarah Putnam McCoy

Sarah Putnam McCoy is an accomplished marketing professional with extensive experience in content marketing and strategy. Currently serving as the Director of Enterprise Content Marketing and Strategy at The Hartford since May 2014, McCoy leads a team focused on SEO and data-driven content to meet business objectives. Previous roles at The Hartford include assistant director positions in both enterprise content marketing strategy and product marketing, where McCoy developed initiatives to enhance brand awareness and drive growth. Prior to The Hartford, McCoy held key marketing positions at Corbin Advisors, where a successful rebranding initiative was executed, and at Maffe Financial Group, overseeing marketing programs and fundraising efforts. McCoy began a career in recruitment at Maxim Healthcare Services and holds a Bachelor of Arts degree in Digital Media and Corporate Communications from Elon University.