Ken McKeon has over 30 years of work experience, with their most recent position being Vice President National Account at The ICEE Company since November 2014. In this role, they are responsible for directing sales strategy, marketing, brand development, and national account management across verticals. Ken also coaches and trains Sales Directors and identifies new business opportunities. Prior to this role, they served as the Director of Sales at The ICEE Company, where they designed incentive programs and promotions to improve brand loyalty.
Before returning to The ICEE Company, Ken worked as a Regional Sales Manager at Steuben Foods in 2010, where they oversaw sales strategy, account management, operations, and relationship building throughout the West Coast. Ken negotiated pricing strategies and prepared promotional offers to close deals based on P&L goals.
From 2003 to 2010, Ken worked at The ICEE Company as a Regional Account Executive in the Southeast Region. In this role, they developed sales strategies, recruited and trained teams, and maintained full P&L accountability for the region.
Prior to that, Ken worked as a Sales Executive at Ruth Crisp Associates, where they led sales strategy and promotional marketing for manufacturers in the CPG industry. Ken grew YOY sales by nearly 25% within their first year. Ken also served as a Regional Sales Manager at DRL Enterprises, where they managed a broker network, initiated headquarters presentations, implemented marketing plans, and supported broker initiatives.
Ken began their career at Frito Lay Sales as a District Sales Leader, where they executed daily operations and managed a team of delivery and sales merchandisers. Ken also worked as a District Sales Manager at Conwood Company, where they supervised employees, analyzed sales territories, set quotas, and resolved customer complaints.
Overall, Ken McKeon has a diverse range of experience in sales, marketing, account management, and leadership roles within the food and beverage industry.
Ken McKeon obtained a Bachelor of Science degree from Rochville University. No specific information regarding the start or end year of their education at Rochville University is provided.
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