Caitlin Williamson is an experienced social media and influencer marketing professional currently serving as the Director of Social Media and Influencers at The Knot Worldwide since September 2024. Prior to this role, Caitlin held key positions at WeightWatchers, where responsibilities included leading global social media strategies and partnerships, and at Whole Foods Market, where a new vision for social media was successfully developed. Previous experience includes directing social media efforts at T3 for a range of clients and achieving notable campaign results across diverse industries while contributing to thought leadership initiatives. Caitlin holds a BA in Public Relations and Business Administration from Texas State University.
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