Justin Kauffman

Justin Kauffman is a seasoned professional with extensive experience in strategic planning and consumer insights, currently serving as Senior Manager, Business Partner Americas, Global Insights at the LEGO Group since September 2025. Prior to this role, Justin held key positions at Sonos, Inc., where responsibilities included owning strategic planning for the Americas Professional channel, launching Sonos Pro as a B2B SaaS offering, and directing global insights and analytics for the home theater portfolio. Justin's earlier career at Hasbro involved managing consumer insights across iconic brands and conducting extensive multi-method research. Additional experience includes positions at ORC International and internships at Historic Bethlehem Museums & Sites and UMass Memorial Medical Center. Justin earned a Master of Arts in History and a Bachelor of Arts in History/Business from Lehigh University.