Meyrick Irving

Meyrick Irving is an experienced digital marketing professional currently serving as Senior Manager Global PPC at the LEGO Group since March 2022. Previously, Meyrick held the position of Head of Biddable Media at Vodafone from January 2019 to March 2022, where responsibilities included establishing and expanding the in-house media team. Further experience includes leadership roles at Hearts & Science and Rocket, where strategic management of biddable media for various clients was a key focus. Meyrick also contributed to the IAB Search Advisory Group, aiding in the advancement of industry knowledge, and has held multiple positions at iProspect and Omnicom Media Group, amongst others, fostering expertise in search marketing and PPC strategies. Educational credentials include a Master of Science in Global Consumer Marketing from the University of Liverpool and a Bachelor's of Commerce in Management from the University of South Africa.