The Lowry
Katie Norwood is an experienced marketing professional with a robust background in digital marketing and client communications. Currently serving as CRM Manager at The Lowry since October 2021, Katie previously operated as a Freelance Marketer, delivering email marketing services to clients in entertainment and e-commerce. Notable prior roles include Marketing Manager at Ticketmaster, managing communications for group sales and educational initiatives, and Marketing Executive at TeamRock, where multi-channel campaigns were developed for partnerships and media brands. Earlier experience includes digital marketing roles at Fox Kalomaski Crossing and London Creative, focusing on project management and campaign execution. Katie holds a Bachelor of Arts in Journalism from City, University of London.
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The Lowry
Set in a magnificent waterside location at the heart of the redeveloped Salford Quays in Greater Manchester, The Lowry is an architectural flagship with a unique and dynamic identity. Rising from the regenerated docklands, it is a welcoming building, designed to reflect the surrounding landscapes and flourishing waterways, in its glass and metallic surfaces. The Lowry opened on 28th April 2000, bringing together a wide variety of performing and visual arts under one roof. Opening its door to the best in entertainment and education in the arts, The Lowry aims to give everyone access to new areas of creativity and to embrace its broad community. The Lowry houses two main theatres and studio space for performing arts (1,730, 466 and 180 seats respectively) presenting a full range of drama, opera, ballet, dance, musicals, children's shows, popular music, jazz, folk and comedy and gallery spaces (1,610 metres of floor space); showing the works of LS Lowry alongside contemporary exhibitions. Movement into and through the building generates an air of theatricality, festivity and anticipation. The layout of The Lowry encourages visitors to explore and enjoy the variety of facilities housed within it, throughout the day and evening. An open ramped route with dramatic views connects the theatre foyers and gallery spaces, forming a public promenade around the building, linking all activities. A breathtaking new international landmark, The Lowry is a "must see" tourist attraction - not just a venue, but a destination. The Lowry increases opportunities for social interaction within the community and generate a spirit of participation. Above all, it is an exciting and stimulating venue for education, recreation and creativity. A restaurant, cafes & bars are situated along the southern side of the building, with spectacular waterside views and in fine weather can extend out to quayside terraces overlooking the expansive Manchester Ship Canal.