Erica Austhof

Account Executive, Events at The Marketing Arm

Erica Austhof is an accomplished marketing professional with extensive experience in event management and brand marketing. Currently serving as an Account Executive for Events at TMA (The Marketing Arm) since December 2022, Erica focuses on projects for the Army. Prior to this role, as an Account Manager and Event Producer at Number Project, Erica successfully created the first WNBA Fan Festival for the WNBA All-Star Game and managed various nationwide events. Earlier experience includes roles at Phusion Projects, where Erica led marketing projects and community management, and positions at Michigan State University as a Research Assistant specializing in media effects and gender characteristics in children’s programming. Erica began the career as an Executive Assistant at The Dugan Group, significantly contributing to client expansion. Erica holds dual Bachelor’s degrees in Communication and Advertising Management from Michigan State University.

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