The Marketing Arm
Lucija M. currently serves as the Director of Interactive Experience & Product Management at TMA-Omnicom, leading the development and integration of custom OpenAI solutions to enhance productivity and strategic insights, successfully onboarding 75% of the agency within three months of the first product release. Previously, as a Senior Product Manager, Lucija increased customer acquisition by 10% for prominent credit card clients, utilizing Agile methodologies and optimizing operational processes. Lucija's experience includes product management at Disruptica, where a product strategy for machine learning applications benefited significant international organizations, and producing multimedia content for various media outlets, showcasing strong project management and content delivery skills. Lucija holds a Master’s degree in Journalism from Georgetown University and a Bachelor's degree in Communication Studies: International Media & Marketing from American University.
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The Marketing Arm
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The Marketing Arm (TMA) pushes past relevance to create true cultural resonance for brands. A fully integrated agency with strategic and creative expertise across all forms of media, experience and partnership. Headquartered in Dallas, with offices across the country and staff around the globe.