The Marketing Arm
Nick Loyless is a seasoned marketing executive with extensive experience in account management and brand activation. Currently serving as VP of Account Service at The Marketing Arm since February 2016, Loyless leads a team of over 20 professionals in developing and executing brand activation programs for notable clients such as Goodyear Tires, Cooper Tires, and Nintendo. Previous roles include Account Director at McCann Worldgroup, where Loyless managed the brand health metrics for American Airlines during its merger, and Account Supervisor at TM Advertising, contributing to award-winning campaigns. A graduate of Abilene Christian University, Loyless holds a Bachelor of Science in Integrated Marketing Communications.
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The Marketing Arm
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The Marketing Arm (TMA) pushes past relevance to create true cultural resonance for brands. A fully integrated agency with strategic and creative expertise across all forms of media, experience and partnership. Headquartered in Dallas, with offices across the country and staff around the globe.