Barbara Seman

Barbara Seman has substantial work experience in marketing and shopper marketing. Barbara started their career as the VP Marketing at Jo-Ann Stores in 1994 and remained in that role until 2001. Barbara then joined Dollar Tree Stores as the VP Marketing from 2002 to 2007. After that, they worked as the VP Marketing at AC Moore from 2007 to 2009. In 2010, they joined The Mars Agency as the VP Shopper Marketing, with a focus on Drug, Dollar, and Specialty markets.

Barbara Seman holds a Bachelor of Science degree in Business Management from John Carroll University. In 2022, they obtained a certification in Connected Commerce Leader Level 1 from The Mars Agency.