Lisa Aiello

Digital Media Director at The Martin Group

Lisa Aiello has a diverse work experience in the advertising and digital media industry. Lisa is currently working as an Associate Media Director at The Martin Group, where they focus on digital media strategy and implementation for various industries. Before that, they served as an Advertising + Media Team Lead at Dragon360, handling campaign strategy and execution for technology and financial clients. Before joining Dragon360, Lisa worked as a Director of Digital Media Strategy at Clickit Digital, where they co-founded the company and specialized in developing KPI-focused digital strategies. Lisa also has experience as a VP Client Services/Associate Creative Director at Vox Advertising & Design, where they worked with clients in the entertainment, technology, pharmaceutical, fashion, and higher education sectors. Lisa started their career as a Sr. Art Director at Grey Group and later worked as an Art Director at Saatchi & Saatchi.

Lisa Aiello holds a Bachelor of Fine Arts (BFA) degree in Communication Design from Pratt Institute. In addition to their formal education, they have obtained various certifications, including LinkedIn Marketing Solutions Fundamentals from LinkedIn in May 2022, Google Shopping Certification from Google in January 2022, Google Ads Search Certification, Google Analytics Advanced Certification, and Google Analytics IQ from Google in September 2020, as well as Google Ads Display Certification, Google Ads SEM Certification, and Google Ads Video Certification from Google in October 2021.

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