The Martin Group
Rachel Surdi, MA, currently serves as the Senior Digital Marketing Manager at The Martin Group, where responsibilities include leading SEO initiatives, managing website redesigns, and providing digital marketing consulting. Previous experience includes roles as Digital Marketing Manager at Blackline, Marketing Lead at ITX Corp., and Content Marketing Manager at Life Storage, showcasing a strong background in developing inbound marketing campaigns, creating content strategies, and executing holistic marketing plans. Additional roles as Director of Marketing at Thimble.io and Operations Manager at Social Yeah further highlight expertise in marketing strategy development and team management. Educational credentials include a Master's Degree in Integrated Marketing Communications from St. Bonaventure University, a Bachelor’s in Public Relations from Buffalo State University, and an Associate’s degree from Niagara County Community College.
The Martin Group
The Martin Group is a leading integrated communications firm headquartered in downtown Buffalo with offices in New York City, Rochester and Albany, NY. The firm works with best-in-class organizations ranging from small businesses to global enterprises and has extensive experience in several categories, including food & beverage, sports & lifestyle, healthcare, financial services, higher education, and not-for-profits. With 100 associates and a growing client roster that includes brands like New Era Cap, Puma, Under Armour, Wegmans, Rich Products and M&T Bank, at The Martin Group the difference is making one.