RC

Robb Atkinson Mba, Wcp®, Cspo®

Director Of Marketing / Public Relations at The MEMIC Group

Robb Atkinson, MBA, WCP®, CSPO®, has a diverse range of work experience spanning over 15 years. Robb currently holds the position of Director of Marketing / Public Relations at MEMIC, where they are responsible for overseeing marketing and public relations efforts. Prior to this, Robb served as the Strategic Accounts / Managing Director at Millennium Agency, where they developed and executed customer acquisition strategies and worked closely with account executives to deliver superior marketing and communication results. Robb also worked as an Adjunct Faculty at the University of New Hampshire, teaching introductory business courses to students. Before that, Robb facilitated the start-up of the NH1 News Network for WBIN TV, NH1.com, and the Binnie Media Radio News Network as the News Director / General Manager. Robb also had a successful tenure at CNN, where they managed the sales of CNN Newsource content and oversaw affiliate relations for numerous local television stations and news clients. Prior to their time at CNN, Robb served as the WGME News and Operations Director at Sinclair Broadcast Group, overseeing editorial content and managing staff across various departments. Throughout their career, Robb has demonstrated expertise in marketing, public relations, customer acquisition, sales management, and media operations.

Robb Atkinson holds an MBA degree in Business Administration, Management and Operations from the University of New Hampshire, which they obtained from 2018 to 2019. Prior to this, they completed their Bachelor of Arts degree in Mass Communications at Menlo College.

In addition to their academic qualifications, Robb Atkinson has obtained several certifications. Robb holds the AMCOMP Workers' Compensation Professional Designation from the American Society of Workers' Compensation Professionals, which they received in June 2022. Robb is also a Certified Scrum Product Owner® (CSPO®) accredited by the Scrum Alliance, achieving this certification in December 2022. Furthermore, they have completed the AB Digital Marketing and Media Foundations program from IAB, although the specific dates of completion are not provided.

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Timeline

  • Director Of Marketing / Public Relations

    May, 2021 - present

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