the old girls club
Carissa Vicencio is a seasoned marketing professional with extensive experience in copywriting and creative strategy. As the founder of Carissa Vicencio since June 2017, Carissa has led initiatives in brand storytelling, content marketing, and digital copywriting for a diverse range of clientele in North America and the APAC region, including Unilever Philippines and Potloc. Previous roles include Brand Marketing Copywriter at League, Senior Copy and UX Writer at OLG, and Creative Brand and Marketing Lead for the Philippine franchise of World of Dance. Carissa is also actively involved in community initiatives such as the old girls club and the American Marketing Association's Mentor Exchange program. Educational qualifications include a certificate in Strategic Copywriting from the University of Toronto and a Bachelor of Arts in Speech Communication from the University of the Philippines.
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the old girls club
The old girls club is a virtual gathering space for talented women and non-binary people working in traditionally male-dominated fields. Members are committed to giving and receiving non-performative & tactical support in the form of intros, insights, examples, guidance and resources. Common topics include open roles, compensation negotiation and benchmarking, navigating winding careers, family planning and fertility, leadership strategies, evaluating tradeoffs, mental health, etc.