The Oodie
Tysen Cole has a strong background in performance marketing, with experience in various leadership roles. Tysen is currently the Head of Performance Marketing at The Oodie since May 2023. Prior to this, they were the Director of Performance Marketing at Sweat from May 2020 to May 2023. Tysen also served as the Head of Performance Marketing at Molekule from January 2018 to April 2020. Tysen's earlier experience includes roles such as Media Director at Yelp's Eat24 division from April 2015 to December 2017 and Marketing Director at Eat24 from March 2012 to April 2015. Tysen began their career as an Account Manager at AdLift in June 2011 and also gained experience as an SEO/SEM Intern at Red Tricycle from March 2011 to May 2011. Tysen's first professional experience was as a Retail Sales Consultant at AT&T from May 2007 to January 2010.
Tysen Cole completed a B.S. in International Business from San Jose State University from 2003 to 2008. Tysen later pursued an MBA in Marketing at San Francisco State University from 2010 to 2011.
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The Oodie
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We are The Oodie. We make the most, snuggly, cuddly, softer-than-soft comfort wear in the world. The kind of comfort wear that makes you feel all fuzzy inside like a big, warm hug. To say we have fun at work is an understatement. Our inclusive culture thrives on diversity, we embrace you for who you are and what comfort and joy you can bring to the table. While we’ll always be known as the world’s most popular wearable blanket company, we’re constantly evolving and expanding our product lineup. Next to Oodie wearable blankets, you’ll also find Sleep Tees, Robes, Pyjamas, Slippers and more to come! Stay tuned and follow us on our journey of creating a world of comfort.