Daniel Griffiths

Daniel Griffiths is a seasoned digital marketing professional with extensive experience in the music industry. Currently serving as VP of Digital Marketing for The Orchard in the UK and Europe since February 2013, Daniel oversees the digital marketing department, developing and executing impactful marketing campaigns for labels, artists, and managers. Prior roles include Senior Director, Director, and Senior Manager in the same field. Daniel's freelance photography and graphic design work spans since 1999, capturing portraits and live events for notable clients such as Marshall Amplification and Gibson Guitars, with publications in major national press outlets. Previously, Daniel was the Label Manager at Xtra Mile Recordings, contributing to the label's growth, and served as Head of Online Press & Social Media at Press Counsel PR, where significant campaigns were executed for artists like New Order and Frank Turner. Daniel holds a BA (Hons) in Digital Media, Graphic Design, and Digital Media from the London College of Communication.