John Grimbaldeston

John Grimbaldeston has a diverse work experience spanning over several industries. John currently holds the position of Chief Marketing Officer at The Private Office (TPO) since July 2022. Prior to this, they worked as a Marketing Director at TPO from September 2018 to July 2022.

Before joining TPO, John worked at Satsuma Loans as a Senior Marketing Manager-Customer Retention & Engagement from May 2015 to September 2018. During their tenure, they successfully set up and grew the Customer Engagement and Retention function for the new online consumer lender in the Provident Financial Group.

Prior to Satsuma Loans, John held the position of Director of Strategy & Products at HML from July 2012 to May 2015. In this role, they had overall accountability for strategic product development, marketing strategy, and delivery, and sales support.

John also has experience as an independent consultant through their own specialist Marketing, Strategy, and Management consulting business, Almex Consulting, from February 2010 to July 2012. John focused on financial services sectors such as credit, personal finance, and general insurance.

Earlier in their career, John worked at Provident Financial, where they held various roles, including Head of Commercial Development, Head of Strategy and Development, and Head of Marketing from 2003 to 2010.

Prior to joining Provident Financial, John worked at Abbey as the Head of Marketing - Insurance from 2000 to 2003 and as a Strategic Business Consultant - Insurance from 1999 to 2000. Before Abbey, they had roles at RBS Insurance as a Brand Manager from 1994 to 1997, at Bradford & Bingley as a Market Research and Development Manager - Insurance from 1989 to 1994, and at Barclays Bank in various banking roles from 1984 to 1989.

John Grimbaldeston obtained a Post Grad Diploma in Marketing from CIM | The Chartered Institute of Marketing, studying from 1990 to 1993. John later pursued a Diploma in Digital Marketing (Dip digM) at The Institute of Direct and Digital Marketing, completing the program from 2016 to 2017.